CRM (Customer Relationship Management)
Better Customer Service with Built-In CRM
It's easy to lose track of important customer requests and hard to keep records up to date and in sync when you're using several different systes. The eFusion CRM is simple, and its built in features enable you to provide exceptional service to your customers without additional effort or coding on your part.
Keep Track of Your Customers' Actions
eFusion tracks everything from online orders to blog comments, posts to email marketing and everything in between. The end result is a central view of your customer activities and consumer behavior.
Manage Cases, Orders and More in One Place
A customer record is created as soon as a customer registers their email address anywhere on your site. That record allows each customer to access secure member areas, check the status of online orders and modify their internet marketing preferences.
Create Custom Web Forms and Capture Leads
You can create customized web forms with a few clicks! Each web form you build is integrated into the CRM. After submission, the CRM creates a Case for follow up and your leads are automatically captured safely in a customer database.
Improve Communication with Customers
Automate your processes allows you to respond to customer inquiries fast! You can build multi-step workflows to auto-notify when new web form submissions or orders are received, confirm that steps are completed, and remind and escalate to management if need be.